Rick D. Waters
Creative Director
A strong candidate with over 15 years of relevant experience in marketing, e-commerce, web, social media, digital, management, leadership (the two are different) and team building, I have lead teams of 20+ professionals and provided direction to them regarding both internal and external placement design choice and content use among other aspects of creative development.
I specialize in brand consistency, as well as building teams, know my way around all relevant software, and am always looking for the next greatest thing, whether it be relevant design and/or systems that help increase efficiency and communication. In short, my methods work to streamline production and improve work quality, while maintaining team morale.
Please view my Full Resume if interested or find me on LinkedIn for a complete list of my work history.
Creative Director
Shaw/Scott, Inc.
Shaw/Scott is a global digital consultancy and marketing agency that helps retail, travel and financial services brands create engaging customer experiences through technology. Department head of a team of writers, designers and developers working with: Alaska Airlines, Lululemon, GNC, Prosper, Oportun, Milkbar and The Knott.
Remote • 2022 - 2023
Creative Director
SmartBug Media, Inc.
Directly responsible for the management and growth of a 20 person team of email marketing designers and writers. Tasked with improving efficiency and churn, as well as establishing systems and processes that improved growth and relationships. Formally, Worth E-Commerce, acquired by SmartBug in 2021.
Remote • 2020 - 2022
Creative Director
ChalkTalk SPORTS, Inc.
Family-owned lifestyle brand that deeply appreciates and encompasses the power of sports. Tasked with improving the skills and efficiency of the design department. This was accomplished through better project management, design training and active collaboration. On my watch, we broke our holiday sales record.
Norwalk, CT • 2019 - 2020 (Covid)
Associate Creative Director
Play Nice Together, Inc.
Lead design for industries ranging from event planning and hospitality to fintech and IT. Responsible for full branding, including (but not limited to) logo/brand guidelines, web design, social media campaigns and promotional materials. Also maintained a network of freelancers for added work opportunities.
Elmsford, NY • 2015 - 2019
OMUNKY Clothing Co.
E-commerce clothing brand with a wildlife spin. Online and event sales. Managed a staff of four sales reps. Featured on MSNBC, LoHud and The Patch. Recently dusted off and revitalized this brand during pandemic. Now using the sales to feed food insecure families across the U.S. Worked in Shopify, Omnisend and Mailchimp.
Norwalk, CT • 2009 - 2020
